Prantik K I
K. I. Prantik is a seasoned media strategist with over 14 years of experience in digital and offline media planning, buying, and communications. He is currently the Media Director at Analyzen Bangladesh, where he leads media strategy development, media planning & buying, client servicing, stakeholder management, optimization strategy development and performance analysis.
Previously, Prantik worked at Havas Media Group Bangladesh, managing digital media campaigns for major brands like Emirates, British Council, Reckitt, Alesha Mart etc. He also managed traditional media campaigns for brands like Robi, Emirates, Emami etc. His expertise includes 360 degree media strategy development, off-line & digital media planning & buying, programmatic advertising, social media marketing etc.
Prantik has received accolades such as “”Digital Mind 2016″” and “”Best Performer of the Year 2020″” by Havas Bangladesh. He holds an MBA in Marketing from the University of Liberal Arts Bangladesh, graduating with “Magna Cum Laude” distinction.
With a strong background in both digital and traditional media, Prantik is known for his integrated media expertise.”